In this video is it more important to get traffic to your offers or build an audience? From the moment you enter the internet marketing space you hear about creating content. And using content to generate traffic may not be the best approach.
Instead devote your energy to building an audience. An audience is going to purchase your products or services. Traffic doesn’t. If you approach your content strategy this way, it isn’t such a monumental task. With the audience being your focus, you can design your strategy accordingly to fit your target audience. Which will get you to your goals a lot sooner and avoid the struggles many online marketers go through.